Janet Johnson

Create Amazing Results

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    Jan Johnson is an experienced qualitative and quantitative researcher and is well respected by clients for her ability to generate articulate, streamlined questionnaires that maximize information and minimize respondent fatigue. Her focus groups are lively insightful discussions that lead to “ah-ha” moments for observers.

     Her comfortable, low-key style engages respondents in a conversation where they share emotions and experiences, and reveal more than they thought they would. The largest producers, the smallest hobby farmers, veterinarians, contractors, loggers, and homeowners are equally open with Ms. Johnson.

     Clients respect the in-depth industry knowledge she brings to each project, which leads to clearly focused, dynamic and insightful studies. Clients have referred to her as “one of the best market researchers in the industry,” as well as “having the most insightful analysis in the business.” They praise her unique ability to synthesize findings into meaningful conclusions and recommendations that enhance their business and provide directions for success.

     Before becoming a market researcher, she was in agricultural publishing as a sales manager and editor.  She edited leading trade publications such as Seedsman’s Digest, Farm Store magazine, Feedstuffs, and Farm Industry News.

     She has experience in agricultural public relations, marketing communications and radio.

     She graduated Summa cum Laude from Moorhead State University with a degree in communications and minors in business administration and economics.

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